Branding for a small business includes several key elements that work together to create a cohesive and recognizable identity.
Tag Archives: Social Media
Unveiling the Canvas: Top 5 Marketing Trends Painting 2024
As we set sail into the creative seas of 2024, the canvas of marketing is adorned with fresh strokes of innovation and trendsetting strategies. Embracing the evolving landscape, it’s my pleasure to share the top five marketing trends that will be shaping our industry this year. Let’s explore these trends that are not merely trendsContinue reading “Unveiling the Canvas: Top 5 Marketing Trends Painting 2024”
AI and Marketing
AI, or Artificial Intelligence, refers to the simulation of human intelligence in machines that are programmed to mimic cognitive functions such as learning, problem-solving, and decision-making. AI technologies encompass a range of techniques, including machine learning, natural language processing, computer vision, and robotics.
Social Cleanse
Every year, if not multiple times a year, we should do a social media clean up. We need to review who we follow and are connected to. We should review photo and post tags and social posts we have created to ensure they are still valid.
TikTok: Embracing Social Media in 2022
TikTok is the newest of the social platforms, but it is probably one of the most popular. Trends on this channel change daily, which makes it the hardest to get into. Find your groove, your niche and go with it. If you need to change it up a little, that is ok!
Instagram: Embracing Social Media in 2022
In years gone by, a business could post the same content across all social media channels. The same thing you put on Facebook, you also put on Instagram, Twitter, and LinkedIn. If a video was posted, you didn’t have to resize it for different platforms. You could even post it all at the same time and it was effective. Those days are long gone and social media has to be planned and intentional from idea inception to post completion. Social media has grown so much, I cannot effectively discuss current trends of all platforms in one post. So, today we focus on Instagram.
2022 Social Media Trends
What does 2022 look like when it comes to social media? Both Hootsuite and Influencer MarketingHub (IMH) did extensive research to give some insight into the year ahead. I will couple some of their findings along with my own predictions based on trends observed.
Let’s Explore Reels
A decade after its inception, Instagram introduced Reels. These 15 to 30-second videos contain audio, visual, and creative effects. Reels are seen by your followers and in the Explore area (public accounts only). In the Explore area, reels can be seen by anyone and give an individual the chance to grow their following on aContinue reading “Let’s Explore Reels”
#GARTHinNASHVILLE
Garth Books was set to perform at Nissan Stadium in Nashville, TN on July 31, 2021. However, Mother Nature had other plans. The use of Twitter in the stadium’s communication plan aided in concert goers knowing what was going on
Social Media: What and How
Social media is everywhere. It has created a new standard of communication. But what place does it have in the professional world? Has it replaced email?
Jeff Fyke 